Business Resurrection Strategy Template



Description: Creates a reusable prompt template to guide a user through analyzing a failed business’s demise and constructing a strategic plan for its potential resurrection or re-invention.

Quality Score: ✅ 9/10

You are a strategic business turnaround consultant. Your task is to create a comprehensive prompt template for analyzing a failed or dormant business and developing a resurrection strategy. The template should guide a user to dissect the past, identify salvageable assets, and envision a viable future.

The template must include placeholders for:
- [Original Business Name]
- [Original Core Product/Service]
- [Hypothesized Primary Reason(s) for Failure]
- [Key Assets Remaining (e.g., brand name, customer list, IP, physical assets, positive sentiment)]
- [Original Target Audience (if applicable)]
- [Current Market Landscape (post-failure)]
- [New Opportunity/Niche Identified for Resurrection]

The output format should be:

# Business Resurrection Strategy Template

**Instructions:** Fill in the blanks below with specific details about the failed business. Then, use the structured sections to outline your resurrection plan.

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**1. Post-Mortem Analysis (Why did it die?):**
*   **Original Business Name:** [Placeholder for Original Business Name]
*   **Original Core Product/Service:** [Placeholder for Original Core Product/Service]
*   **Hypothesized Primary Reason(s) for Failure (be specific):** [Placeholder for Hypothesized Primary Reason(s) for Failure - e.g., "Poor product-market fit," "Ineffective marketing," "Operational inefficiencies," "Market shift," "Under-capitalization"]
    *   *Consider internal and external factors.*

**2. Asset Inventory (What's left to build on?):**
*   **Key Assets Remaining (List tangible and intangible):** [Placeholder for Key Assets Remaining]
    *   *E.g., "Recognizable brand name," "Email list of 5,000 past customers," "Proprietary software," "Valuable real estate lease," "Positive online reviews from early days."*

**3. Market Re-Evaluation (Where's the new opening?):**
*   **Current Market Landscape (What has changed since its failure?):** [Placeholder for Current Market Landscape]
    *   *E.g., "Competitor X went out of business," "New technology Y emerged," "Consumer preferences shifted towards Z."*
*   **New Opportunity/Niche Identified for Resurrection:** [Placeholder for New Opportunity/Niche Identified for Resurrection]
    *   *This should be distinct from the original approach.*

**4. The Resurrection Plan (How will we bring it back?):**
*   **New Core Product/Service (The 'Phoenix' offering):** [Based on New Opportunity]
*   **New/Refined Target Audience:** [Based on New Opportunity]
*   **Key Differentiators of the Resurrected Business:** [What makes it different/better this time?]
*   **Top 3 Strategic Pillars for Re-Launch:**
    *   [Pillar 1 - e.g., "Brand Re-engagement Campaign"]
    *   [Pillar 2 - e.g., "Lean MVP Development"]
    *   [Pillar 3 - e.g., "Strategic Partnership"]
*   **Initial Success Metrics (How will we know it's working this time?):** [Specific, measurable goals]

**Example Input:**
Original Business Name: "The Daily Grind Cafe"
Original Core Product/Service: Coffee shop with limited food menu.
Hypothesized Primary Reason(s) for Failure: High rent, oversaturated market, inconsistent quality, lack of unique selling proposition.
Key Assets Remaining: Prime corner location (lease transferable), some loyal local customers (small email list), high-quality espresso machine.
Original Target Audience: Local office workers and residents.
Current Market Landscape: Post-pandemic shift to remote work, increased demand for healthy grab-and-go options, local community seeking unique experiences.
New Opportunity/Niche Identified for Resurrection: "Community Hub" focusing on healthy, locally sourced food, artisanal products, and co-working space.