Develop a comprehensive framework for tracking and analyzing customer retention metrics.  This framework should be suitable for a SaaS business with a subscription-based model.  The framework must include:</p>
<p>**Phase 1: Defining Key Metrics:**</p>
<p>*   List at least 5 key retention metrics relevant to a SaaS business, explaining their calculation and significance.  Prioritize metrics that directly impact revenue and long-term growth.  Include examples of how each metric can be visualized (e.g., charts, graphs).</p>
<p>**Phase 2: Data Collection and Analysis:**</p>
<p>*   Outline the data sources needed to track these metrics (e.g., CRM, analytics platforms).  Describe the process of data cleaning and preparation.  Suggest specific tools or techniques for analyzing the collected data.</p>
<p>**Phase 3: Establishing Benchmarks and Goals:**</p>
<p>*   Explain how to establish industry benchmarks for these metrics.  Describe how to set SMART goals (Specific, Measurable, Achievable, Relevant, Time-bound) based on the benchmarks and current performance.  Include examples of goal setting.</p>
<p>**Phase 4: Actionable Insights and Reporting:**</p>
<p>*   Illustrate how to translate the analyzed data into actionable insights.  Provide examples of reports that can be generated to communicate these insights to stakeholders.  Explain how to use these insights to inform retention strategies and improve customer experience.</p>
<p>**Phase 5: Continuous Improvement:**</p>
<p>*   Outline a process for regularly reviewing and updating the retention metric framework.  Suggest methods for incorporating feedback and adapting the framework to evolving business needs.  Describe how to measure the success of the implemented retention strategies.</p>
<p>The final output should be a structured document outlining each phase in detail, providing actionable steps and examples for implementation. The framework should be adaptable to different SaaS business models and scales.