Generate a chain of 5 email prompts designed to automate upselling and cross-selling for a SaaS product focusing on project management. Each email should target a specific customer segment based on their usage data (e.g., users who haven’t upgraded, users frequently using a specific feature, users with a large team). The first email should be a gentle reminder of the product’s core value and highlight a relevant upsell/cross-sell opportunity. Subsequent emails should progressively increase the offer’s value and urgency, potentially including case studies, testimonials, or limited-time discounts. The final email should offer a personalized consultation or a final discount as a last-ditch effort. Ensure each email includes a clear call to action and avoids aggressive sales tactics. Consider A/B testing various subject lines and email copy. The output should be formatted as a numbered list, with each number representing an email in the sequence. Each email prompt should include: Subject Line, Target Customer Segment, Email Body (including upsell/cross-sell offer), and Call to Action. Focus on increasing customer lifetime value (CLTV) and reducing churn. Assume the SaaS product is called “ProjectZen” and offers a free, basic, and premium plan. The upsell could be from the basic plan to premium, and the cross-sell could be a related time-tracking add-on called “TimeWise”.
Automated Upsell & Cross-Sell Email Sequence Generator
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